Restaurant Unstoppable with Eric Cacciatore

Unstoppables! Please consider taking this survey about our listener demographics so that we can better determine how to best serve our listeners. Less than 10 simple questions. Here is the link: https://docs.google.com/forms/d/e/1FAIpQLSdDIaieCxKEe1Gd5OfhKS-txpc2fTUMDej-OrOr-MguQK0-xw/viewform?usp=sf_link

Damián Otero is the Owner/Operator of Rreal Tacos, Sabores del Plata, and Cafe At Pharr in Atlanta, Georgia. Damián Otero is a serial entrepreneur. Prior to entering the restaurant industry, he was a business owner and salesman. In August of 2014, he purchased an existing restaurant called Sabores del Plata in Atlanta, GA that he was personally a fan of. He purchased the restaurant for $75,000, and reopened it as the owner/operator after spending only $105,000.  At that time, he was only 21 years old. His mother was, and still is, the manager of Sabores del Plata. Later, in 2021, he purchased Rreal Tacos, also in Atlanta, which he has grown to multiple locations, quadrupled sales, and gained over 36,000 Instagram followers in under 2 years.

Show notes…

Calls to ACTION!!!

Favor success quote/mantra:

  • "You have to create a vision large enough that other people's dreams can fit into it, where you can bring A-players into it with you, and everyone comes out better in the end."

In this episode with Damián Otero we will discuss:

  • The differences between the industry 10 years ago vs. today
  • Branding
  • Sales
  • Instagram marketing
  • The benefits of Toast POS
  • Growing too fast
  • Menu engineering
  • Digital menu engineering
  • Restaurant marketing

Today's sponsor:

At Popmenu, we know that in today’s world, a great hospitality experience usually begins onlineKeeping the conversation with guests going beyond the meal also requires simple, powerful, fun technology capable of expression through all kinds of channels. Our team takes pride in helping restaurants put their best foot forward digitally so they can focus on what they do best. We think PDF menus are super boring, we believe 3rd party platforms have had too much say in how consumers find their next dining experience and we deeply feel that sharing your beautiful menu doesn’t have to be so difficult, time-consuming and expensive. As a listener of the Restaurant Unstoppable, you'll receive $100 off your first month of Popmenu!

Join the 60-day Restaurant Systems Pro FREE TRAINING. This is something that has never been done before. This 60-day event is at no cost to you, but it is not for everyone. Fred Langley, CEO of Restaurant Systems Pro, will lead a group of restaurateurs through the Restaurant Systems Pro software and set up the systems for your restaurant. During the 60 days, Fred will walk you through the Restaurant Systems Pro Process and help you crush the following goals: Recipe Costing Cards; Guidance in your books for accounting; Cash controls; Sales Forecasting(With Accuracy); Checklists; Budgeting for the entire year; Scheduling for profit; More butts in seats and more… Click Here to learn more.

7shifts is the team management platform for restaurants. From hiring to scheduling, training, and retaining, they’ve got the tools you need to help you run your business with ease. Better understand your restaurant, hit your labor targets, and keep your entire team connected. Plus, 7shifts integrates with POS and payroll systems you already use and trust! Join over 30,000 restaurants using 7shifts today. Restaurant Unstoppable listeners get 3 months for free. Sign up here: https://www.7shifts.com/unstoppable

Knowledge bombs

  1. Which "it factor" habit, trait, or characteristic you believe most contributes to your success?
    • Uncorruptable character
  2. What is your biggest weakness?
    • Opening up
  3. What's one thing you ask or look for when interviewing/growing your team?
    • Does this person fit into the position 10 years from now?
  4. What's a current challenge? How are you dealing with it?
    • Not growing too fast
  5. Share one code of conduct or behavior you teach your team.
    • Be happy, uncorupatble character
  6. What is one uncommon standard of service you teach your staff?
    • Integrating technologies in a natural way in the restaurant
  7. What's one piece of technology you've adopted within your restaurant walls and how has it influence operations?
  8. What is one thing you feel restaurateurs don't do well enough or often enough?
    • Marketing
  9. If you got the news that you'd be leaving this world tomorrow and all memories of you, your work, and your restaurants would be lost with your departure with the exception of 3 pieces of wisdom you could leave behind for the good of humanity, what would they be?
    • Be a good person
    • Uncorruptable character
    • Go above and beyond

Contact:

Instagram:

Thanks for listening!

Thanks so much for joining today! Have some feedback you’d like to share? Leave a note in the comment section below!

If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.

Also, please leave an honest review for the Restaurant Unstoppable Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them.

And finally, don’t forget to subscribe to the show on iTunes to get automatic updates.

Huge thanks to Damián Otero for joining me for another awesome episode. Until next time!

Restaurant Unstoppable is a free podcast. One of the ways I'm able to make it free is by earning a commission when sharing certain products with you. I've made it a core value to only share tools, resources, and services my guest mentors have recommend, first. If you're finding value in my podcast, please use my links!
Direct download: Damian_Otero_PODCAST_mixdown.mp3
Category:general -- posted at: 3:30am EDT