234: Authority Thursday | Zach Goldstein | Get a 100% Increase in Profitability with Thanx

Zach Goldstein is the founder and CEO of Thanx Inc. Thanx is a mobile customer loyalty program that makes the loyalty process effortless for both restaurant owner and guest. Thanx is a full-featured, incredibly robust loyalty program that requires no hardware and no point of sales integration. Thanx is a free standing, highly customizable app that focus on only rewarding your must loyal customers, where as most rewards programs just off discounts to all of your customers. Zach explains how Thanx has a seamless ease of use for both operator and guest. He also explains how Thanx has an unconventional ability to convert regular customers into loyal customers. He explains that a 5% increase in customer retention can increase profitability by 100%.