958: Joanna Kelley Founder of Cup of Joe

Joanna Kelley is the Founder and Owner of Cup Of Joe in Portsmouth, NH. Joanna was raised by her grandparents in Rochester, NH. She began working in a bar around 19 years old. She attended UNH for marketing and then entered the hospitality industry again at Uno's, a large chain restaurant. She eventually began working as a marketing manager at their Boston offices. Eventually she teamed up with Portsmouth restaurateur Joe Kelley (no relation) of Joe's New York Pizza, Fat Belley's, and The Thirsty Moose. With his financial investment, Joanna opened Cup of Joe, albeit with full creative control. Cup of Joe just celebrated 5 successful years serving downtown Portsmouth, NH. Joanna is also the Assistant Mayor of Portsmouth!

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Show notes…

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Favor success quote/mantra:

• "If you have 5 minutes, and someone asks you to do something; do it."

In this episode with Joanna Kelley we will discuss:

• Benefits of working in a corporate restaurant
• Marketing
• Investors and partnerships
• Going into business with friends, should you?
• Live music in your restaurant
• Seasonal restaurants/cafe
• Employee benefits

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Knowledge bombs

1. Which "it factor" habit, trait, or characteristic you believe most contributes to your success?
   • Ability to connect with people
2. What is your biggest weakness?
   • Ability to connect with people
3. What's one thing you ask or look for when interviewing/growing your team?
   • How can I make you a better leader?
4. What's a current challenge? How are you dealing with it?
   • Balance
5. Share one code of conduct or behavior you teach your team.
   • If you were to remove yourself from a situation, would you react the same?
6. What is one uncommon standard of service you teach your staff?
   • Make people feel at home, remember their names
7. What's one book we must read to become a better person or restaurant owner?
   • The Mountain Is You by Brianna Wiest
   • GET THIS BOOK FOR FREE AT AUDIBLE.COM 
8. What's one piece of technology you've adopted within your restaurant walls and how has it influence operations?
   • TikTok
9. What is one thing you feel restaurateurs don't do well enough or often enough?
   • Take care of our staff
10. If you got the news that you'd be leaving this world tomorrow and all memories of you, your work, and your restaurants would be lost with your departure with the exception of 3 pieces of wisdom you could leave behind for the good of humanity, what would they be?
    • Understand that the world is bigger than you and your problems
    • This, too, shall pass
    • It is always easier to be kind

Contact:

Instagram: @cupofjoenh

Website: https://www.cupofjoenh.com

Thanks for listening!

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Huge thanks to Joanna Kelley for joining me for another awesome episode. Until next time!

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